How Virtual Events Can Solve Your Top Event Marketing Challenges
Are you running into some major event marketing challenges? Having a diversified marketing strategy is important. Businesses should be reaching customers through a variety of marketing channels including social media, email, and events. Event marketing is particularly effective as it provides an opportunity for customers…
Why Virtual Events Are Here to Stay
The rise in virtual events may be commonly associated with the coronavirus pandemic, but the reality is that the pandemic simply expedited the growth of an industry that was already expanding rapidly. The global virtual events market size was valued at USD 94.04 billion in 2020,…
Environmental Benefits of Virtual Events
Companies are now taking a closer look at how their event strategies impact the planet. An American Express survey on the future of event travel found 79% of respondents noted that their organization emphasizes sustainability in planning meetings and events. Virtual events are a great way to…