Create the Perfect B2B Sales Strategy
We host and attend events to make connections, arrange business deals, and find products or services that can help us solve a problem. Events help put you in the right place at the right time; now, all you have to do is strike up a…
5 Tips for Hosting Webinar Virtual Events
Webinars are an increasingly popular type of virtual event. However, many people struggle to host truly effective webinars. Also referred to as workshops or masterclasses, webinar virtual events are the perfect way to reach potential customers and create a marketing funnel. Webinars are inexpensive and…
How Virtual Events Can Solve Your Top Event Marketing Challenges
Are you running into some major event marketing challenges? Having a diversified marketing strategy is important. Businesses should be reaching customers through a variety of marketing channels including social media, email, and events. Event marketing is particularly effective as it provides an opportunity for customers…
How To Leverage Your Virtual Event Data
When you host an in-person event, you have registration information, but that’s about it. You often have little data other than your registration numbers and the sales made at the event. Your new customer contact information is held in a pile of business cards that…
Virtual Event Security and Compliance
When you arrive at an in-person event, you’ll likely see security guards sprinkled throughout the exterior and interior of the conference center. There may be a registration desk to check-in at before you are admitted to the venue with someone verifying your ID. You might…
The Top 5 2022 Virtual Event Trends
One of the exciting things about the event industry is that it is always evolving due to market changes, consumer preferences, and awe-inspiring innovations in event technology. However, this does mean that event organizers need to stay on top of new event trends. While you…
2022 Virtual Event Statistics to Guide Your Event Planning
It’s a new year and time to start planning your events for 2022. Lucky for you, we have some fresh virtual event statistics to give provide insight on the current struggles of event organizers and what attendees currently want to see to help you build…
2022 Virtual Education Fair Use Cases
Education fairs are a great way for schools, universities, graduate programs, and other educational institutions or programs to engage with current or prospective students. Not everyone will be able to visit campus to tour your institution or meet with representatives directly, but you can still…
How a Virtual Event Such As Microsoft’s Local Channel Partner Connector Allowed for Better Attendee Networking
Microsoft’s Local Channel Partner Connector (LINC) Event was a 2-day virtual event on Social27 Virtual Event Platform. LINC started as a series of in-person events that provided valuable ways for attendees to connect with peers, Microsoft partners, and more – all while keeping attendees up to…
How to Leverage Virtual Events For Recruiting
It’s a new year and your company has a new budget that may have opened up room to hire additional staff members. For employees, the new year is a popular time to embark on new career journeys and goals. This year, recruiting is a bit…