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    Building a Virtual Event Employee Code of Conduct

    by Ike Singh April 13, 2020

    “Meet the new boss/Same as the old boss.” – The Who Presenting a digital event is still relatively new territory for many companies, especially larger organizations that have more recently embraced digital events as a cost-cutting measure to save on travel. Just as there are…

    Digital Events, Digital Marketing, Virtual Events 0
    Social27's virtual event recommendation engine

    How to Create Hyper Personalized Experiences for your Virtual Event Attendees

    by Bally April 9, 2020

    A few months back, maybe even a little longer ago now, I was listening to Bruno Mars on Spotify. When the album ended, Spotify began streaming a mix of new artists and bands based on my previous preferences. Many of which, I hadn’t previously been…

    Digital Events, Digital Marketing, People, Virtual Events 0

    Moving Mobile to the Center of the Virtual Event Experience

    by Ike Singh April 7, 2020

    266,000 text messages were sent in the U.S. in the time that it took you to read this headline Over the last decade, mobile devices have become so integrated into our daily routines that it is difficult for most of us to imagine living without…

    Digital Events, Digital Marketing, Mobile, Virtual Events 0

    What Makes a Great Virtual Event Manager?

    by Ike Singh April 1, 2020

    Event manager = 1/3 mad scientist, 1/3 psychologist, 1/3 logistics expert.  Since digital events share many of the attributes of physical events, it makes sense to start by discussing some of the attributes of event managers in general. In many ways, events are like chemistry experiments – place a few thousand people in…

    Digital Events, Digital Marketing, Virtual Events 0
    user generated content for virual events

    How to Leverage User-Generated Content in Your Next Virtual Event 

    by Ike Singh March 30, 2020

    “Our best thoughts come from others.” – Ralph Waldo Emerson  Over the last few years, one of the major trends on the Internet has been a move towards user-driven experiences. During this time, crowd-sourcing (outsourcing tasks to a community of specialists) has emerged as a legitimate alternative to the creative agency…

    Virtual Events 0

    Social Distancing: How to Still Connect with Customers

    by Ike Singh March 22, 2020

    While everyone is grappling with the unknown and unexpected, small-to-medium-size businesses concerned not only with the health of themselves and their families, but also the health off their businesses.   The tech industry alone has lost over $1 billion due to cancellations and shutdowns in this worldwide time…

    Digital Events, In-Person Events, Virtual Events 0

    Tweet? DM? Sell? – 8 Ways to Improve Your Virtual Event Etiquette

    by Manpreet Wadan March 19, 2020

    As we grapple with social-distancing and increasingly rely on virtual  events for some semblance of normalcy, community and connection, I want to cover virtual event etiquette for attendees and share some tips on how to get the most out of your virtual event experience. The…

    Digital Events, Digital Marketing, Virtual Events 0

    How to Make Your Next Virtual Event Fascinating

    by Ike Singh March 16, 2020

    Virtual smiles and Hershey’s kisses We’ve all been to events where part of the experience includes an “Expo”, where sponsors and vendors set up 8 x 10 ‘booths’ to promote their products and engage potential clients in a conversation. They buy the space and spend…

    Digital Events, Digital Marketing, Virtual Events 0

    Why Emotions Matter in Virtual Events

    by Ike Singh March 16, 2020

    “I would rather entertain and hope that people learned something than educate people and hope they were entertained.” – Walt Disney When you hear the word, “digital events,” what is the first image or phrase that comes to mind? Technology, computer screens, conference call speakerphones,…

    Digital Events, Virtual Events 0

    Virtual Events – One Night Stand Or Long-Term Relationship?

    by Ike Singh March 16, 2020

    Turning first dates into relationships Just like a short-lived romantic encounter, a traditional virtual event has a beautiful beginning and (most of the time) a mutually agreeable end. The purpose of such virtual events is to meet an immediate need for connection, share information and…

    Coronavirus, COVID-19, Digital Events, Virtual Events 0
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