When I worked in the auto industry, one of the biggest challenges I faced how difficult it was to pick out qualified buyers from the large influx of online leads.

On the other hand, I would often hear customers complain about the buying process; mainly how many times they had to reach out, email or call before they could gather the information they needed to make a buying decision.

Like many other industries, this issue isn’t about supply and demand, because prospects are reaching out and dealerships are seeing leads coming in.

It’s more about the fragmented process that’s in place…..a process that requires human touch for every inquiry and most dealers don’t have the bandwidth to chase and follow up every lead.

The leads that are responded to are not always consistent based on who is responding, the information provided is not always up to date, especially when it comes to inventory, and there is rarely any follow up.

As all these extra works result in sales teams burning out, high employee turnover and the good leads are going to a competitor.

Solution (after)

What all this means for the dealership

Learn more about Conversational AI and our solutions at www.social27.com

About Social27

Social27 is an AI powered Automation, Augmentation and Analytics platform. Social27 Playlists empower B2B marketers to deliver a personalized and ‘binge-worthy’ content experience in real-time. Our AI Assistant identifies buyer intent, qualifies leads, and schedules meetings; accelerating sales and revenue growth. Social27 Deal Room automates all the repetitive and time-consuming processes in the deal workflow, keeping all calls, contracts, and compliance in one place. And finally, the Partner Ecosystem Accelerator enables velocity across your ecosystem by enabling a #NoFriction customer journey.